Attempt all the problems

problem1)

Describe the significance of marketing information system. What are its main components? What steps will you take to develop the effective marketing information system?

problem2)

describe services? Distinguish between services and products. What are the challenges in marketing of services?

problem3)

prepare down the difference between the following:

(a) Consumer markets and organizational markets

(b) Market Skimming pricing strategy and market-penetration pricing strategy

problem4)

Describe the significance of personal selling in marketing. describe the situations that are conducive for personal selling.

problem5)

Briefly describe the following:

(a) Publicity

(b) Functions of Distribution channels.

(c) Wholesalers

(d) significance of marketing logistics.